Novigrad is a picturesque town and port located on the western coast of the Istrian Peninsula, south of Umag. It is the administrative seat of the municipality of the same name and belongs to Istria County. Once a fishing town, Novigrad is today a popular tourist destination.
The administrative area of the town extends in the south to the Mirna River at its mouth into the sea, and in the north to Dajla Bay. Novigrad has preserved its ancient appearance, with characteristic small squares, narrow streets, and buildings in Gothic, Renaissance, and Baroque styles. Part of the former town walls with two towers has also been preserved. The town is known for its beautiful beaches, such as Maestral Beach, Rivarela Beach, Laguna Beach, Sirena Beach, Mareda Beach, Pineta Beach, Karpinjan Beach, and the town beach. Rivarela is a long and carefully maintained beach and is considered one of the most recognizable symbols of Novigrad. It is suitable for all generations – families, couples, and individuals – and offers excellent opportunities for all-day relaxation, socializing, and enjoying the seaside. Visitors can enjoy sunbathing, refreshing swims, and pleasant rest in the shade. The beach is stone and fully paved, approximately 600 meters long and 24 meters wide. It runs along a popular promenade that connects the Aminess Maestral Hotel with the center of Novigrad. Access to the sea is arranged with safe and adapted entrances and protective railings, ensuring comfortable and safe entry into the water.
In the immediate vicinity of the beach, numerous services are available, including bars, restaurants, and the rental of sun loungers and umbrellas, which further contribute to a pleasant stay by the sea. Parking is also available near the beach for visitors.